Use our “Simple Eye Technique.” Apply your darkest color in a sideways V with our Eye Contour Brush. Highlight above the iris in a medium shade with our Eye Shader Brush. Highlight the brow bone in your lightest shade with our Deluxe Shader Brush. Blend well with a clean brush. It's always a good idea to brush the base powder on the eyelid to even out the skin tone and for sun protection. Don't try to match the eye color with a shadow, since this will only cancel-out the eye. A complementary/contrasting color is what makes the eye pop (e.g., brown/blue). Spritz our eyeliner brush with D2O™, Balance or POMMISST™ and pick up shadow for an eyeliner that stays and stays. If you have red or dark circles, stay away from blue or gray tones. They just accentuate the darkness.